At Guardian, data scientists focus on the story data can tell
The key focus for The Guardian is understanding the importance of knowing its audience, Mary Hamilton, executive editor for audience at The Guardian, told delegates at the 2017 Big Data for Media Week conference in February. Hamilton reflects that back in 2011, the main issue facing The Guardian was a lack of data, offering staff... Read More →
Economist focuses on the right data, not the easy data
Kenneth Cukier, senior editor of digital products at The Economist, spoke on the company’s principles on how they deal with data at the 2017 Big Data for Media Week conference in London in February. He shared some the four most important lessons the news media company has learned over the years. Beware of... Read More →
Dow Jones explores burgeoning demand for data
The current forecast for data consumption is growing rapidly because the cost of data processing technology is getting cheaper, Clancy Childs, chief data officer at Dow Jones, explained to the audience of 200+ media executives attending the 2017 Big Data for Media Week conference in London in February. “Data is growing faster than ever before.... Read More →
Data-driven product development is key to audience success at Washington Post
Shailesh Prakash, CIO and CTO of The Washington Post, kicked off a series of speakers at the 2017 Big Data for Media Week conference in London in February by sharing some of the Big Data tools that can help publishers succeed. The American publisher currently has 100 million unique visitors per month just within... Read More →
3 reasons Financial Times is winning at digital engagement
Financial Times, which recently created an audience development team in the heart of the newsroom, has had a huge boost in digital engagement. Tom Betts, the media company’s chief data officer, discussed FT’s recent success at the Big Data for Media Week conference on Thursday. “The FT is winning when it comes to digital. More people than ever... Read More →
6 ways BBC uses data to provide a better product
BBC makes use of Big Data to increase user engagement by creating great content and great products, James Holden, marketing and audiences director at BBC News Group, told the audience of 200+ news media executives at Big Data for Media Week conference in London on Thursday. Holden detailed how BBC currently is using the approximately... Read More →
More Than One-Third of Mobile Shoppers Use Ad-Blocking Software.
More than one-third (43%) of all mobile online shoppers surveyed around the world have used ad-blocking software, and 34% are interested in doing this in the future, according to GlobalWebIndex’s “Commerce” report, published in late 2016. Only 15% of the respondents said they do not use an adblocker on their mobile and are not interested... Read More →
Study on Privacy Among Online Shoppers say 48% Use Private Browsing
More than one-third of all online shoppers surveyed around the world take electronic measures to protect their privacy online, according to GlobalWebIndex’s “Commerce” report, published in late 2016. Almost half (48%) use a private browsing window, while 42% delete cookies so websites don’t “remember” them, 41% use ad-blocking tools to prevent websites from serving ads... Read More →
E-Commerce: Regional Study Says China, India, UK Lead in Online Shopping
China, India and the United Kingdom lead the way in the percentage of online shoppers among Internet users, according to GlobalWebIndex’s “Commerce” report, published in 2016. Eight-nine percent of Internet users from China purchased a product online last month, followed by India (87%), United Kingdom (86%), South Korea and Indonesia (85% each), Germany (84%) and... Read More →
How smaller media companies can use Big Data + Small Data
Steffen Damborg, chief digital officer at DigitalConsult, shared tips on how small- and medium-sized media companies can think of business models around Big Data at the 2017 Big Data for Media Week conference in London in February. He gave insights tapping on his expertise as a consultant and his experience as the former chief digital... Read More →